MarketingSherpa is a research institute specializing in tracking what works in all aspects of marketing.
Advertising and Brands: Details matter, known when to quit, …be nice (podcast episode #27)
August 10, 2022
Understanding Customer Experience: 3 quick marketing case studies (including test results)
August 8, 2022
NFTs For Brands: It’s OK to say no, always be a student, don’t resist change
August 3, 2022 — Hear Frank Weil, Founder & CEO, Myntr, discuss finding great mentors, how to identify the best job opportunity when making a career change, and the one-third revenue rule.
August 1, 2022 — Quick case studies about improving your marketing by learning from customers using forums, coalitions, and social listening.
July 25, 2022 — Hear Tiffany Grinstead, VP of Personal Lines Marketing, Nationwide, discuss what happened when she volunteered to be an interim leader, why she had lunch with her biggest internal rival, and how she learned to think like a business leader.
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Become a Marketer-Philosopher: Create and optimize high-converting webpages (with this free online marketing course)